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Remodeling Your Online Business! Things to keep in mind while reviving your website

The Web world is the most vigorous environment, it changes constantly. Regularly, there are New technologies, new strategies and creative advertising methods are announced and it is very often to get confused in this changing environment. There are factor that affects your business website and here are some tips to keep in mind when you think about redesigning your old website.

Think about your business, what you represent in the form services or products, what makes your business different from others. It may be the products that you sell or may be your customer support services or even your fast turn around. There should be something unique that you can offer with your services. Once you able to define your specialty, plan focus on transforming those peculiar offers of your business to your valuable customers as soon as they get into your site.


Study your visitors

Study your visitors, what they are looking for. You have already experienced your statistics reports and taking actions based on them. So analyze that information and target on your most most visited pages on the website. Try to avoid wasting time on something else that does not amplify your visitor’s experience. Most of the people lose their focus while redesigning their website, they start worrying about other different things happening on the website at the same time, as a result, they are making it more complicated for their visitors to find what they are looking for.

Focus on values

We all want to add value to our products and services. Offering more value on your website is always a great idea and you should focus 100% on it. Many customers, however, get engaged in browsing their new redesigned website and start keeping a records of every little sights that lok odd to them. This is not a bad thing itself, but one can lose more possibilities of their business from the website.

You should love every point of your new website but spending time on debating that if the color of the review’s stars should be a bit stronger or lighter does not add any value to your business. And end of the day when you may think that you have made progress but in reality, you’ve just spent an hour selecting a color of a detail. Meanwhile, Search engines like Google, Bing cannot list your website on their results because still there is no information about your company on the homepage.

Easy to Handle and update

Website should be easy to manage and you should be able to update your website whenever you want. If your website is not dynamic than you are falling yourself behind the competition and online business.

Power your brand

Statistics, social presence, and online advertising should be continuous in your annual budget. It doesn’t matter what you selling or what service you are providing, currently, if you don’t have competition in the market, you will definitely have it shortly. Make sure that people come to know about your business before they learn about your competitors. After your website is complete and proper functioning, this should be your top priority.

Security is essential.

The major aspect in online business is security level, make sure that your customer’s information is secure as much as possible and there are less chances of compromising customer’s data . Your reputation as a company could be in danger if your website gets hacked and it can definitely raise a very big problem for you.

There are lot of security layers making your website secure, like a well written code SSL encryption etc. According to Google, you website content should served over https instead of http otherwise Google will mark your website as “not secure”, resulting a competitive loss in search engine ranking as well as in customer’s trust.

Web design for startups – why you need a website?

Now a days, if you are a running a business and don’t have a website, then seriously you are losing a much business. The days are gone, when you were doing business locally and you were able to make a living out of it. But now in this competitive market, this kind of thought or business strategy could lead you out of business and failure.

Some Facts; Have a look?

Still there are many business owners that don’t understand the growth possibilities of having a online presence in the market. Look at some facts below and make a conclusion:

  • Every day, more than 2.4 billion people use the Internet
  • About 90% of users search internet for something they want to buy
  • 40% of the Internet users purchase products online every month
  • More than 70% of new customers would check you up on Internet before doing business with you.
  • 55% of buyers said that they search for product/vendor information on the Internet
  • According to these facts you can imagine how important it is to have your business visible on the Internet.

Got it, what else?

The bottom line is; Your website is very important and it should be as unique as your business is, It is also important that, not all websites are created equal. The way in which the code of your website is written can make your business higher or can break your success. Even when you think that you are saving money, but in the long run you’ll lose more than you can imagine.

The code affects the website?

Yes, it does. Google, Bing and other search engines are fully focused on how fast a website load and how relevant it’s content is. Search engines use these factors to qualify your website on the web.
It one of the biggest mistake that business owners can make when having they are building a website for the first time. Actually, they don’t know how to put there great ideas into content for website and normally they fill up the web pages with images instead of there great business ideas.

Competitive market

Yes, there is a lot of competition in the online market today. But as present, surely you have already a lot of competition in your locality and around your physical stores and that don’t let you away from enhancing your own business. In the same way, there were many big online portals on the Internet already when you first think about the online (e-commerce) business.

Here are some more facts about online( e-commerce) stores…

  • The U.S. e-commerce economy is worth $349 billion
  • U.K. reached an estimated £52.25 billion in 2015
  • Worldwide e-commerce sales reached $1.7 trillion in 2015
  • 8 out of 10 consumers will shop online if offered free shipping
  • E-commerce sales from social media grew by 202% in 2014

Yes… I need a website

Now you have prepared your mind that your business needs a Website. First step is to find out someone who can create it for you in the most beneficial way. Never compromise with cheap services, normally this kind of approach does not work at all as expected. Always look for a company having vast experience, check them up in Google, find what their clients are saying about the company, check out their previous completed projects.

Going a little deeper here are some things you should check before taking your decision.

  • Make sure your website is unique and reflects your business and goal.
  • Check for online reviews about your service provider.
  • Check out their Portfolio.
  • Check their social media presence and likes.

We as a service provider?

Well, here I am introducing our services to you. We had been doing Application development and web design services for more than 8 years. We are a team of developers, troubleshooters, logical thinkers, designers, internet marketers; working to provides High Performance Online Enterprise Solutions and Custom Softwares. Check this link for our Services and here is another to our Portfolio page. We will love to hear from you so don’t hesitate to send us an email as soon as you want.